The Montenegrin consumers are known for their love of brand name products, and therefore it comes as no surprise that the Podravka products are on the menu of every family.
Montenegro is a destination for true hedonists, gourmands and those with a sweet-tooth, who know how to enjoy seafood dishes, the famous Njeguši delicacies, the cuisine of Lake Skadar, lamb made in so many different ways, and kačamak (a dish made of corn grits) at summer houses in the mountains.
Podravka d.o.o. Podgorica has officially operated in Montenegro since 2002, though our products were on this market long before this. According to the number of employees, Podravka Montenegro is one of the smaller companies, though this in no way diminished the significance of the many years of successful operations on this market.
On the Montenegrin market, Podravka can boast of offering more than 500 different articles, with ongoing expansion of the portfolio with new, innovative products as our objective, with the aim of satisfying the needs of our consumers.
Podravka is the market leader in many categories, and the most popular products are Chicken noodle soup, Beef noodle soup, Eva sardines, Eva tuna, Eva mackerel, Vegeta, Čokolino cereal, Lino cereal, Lino Lada, Dolcela products (puddings, whipped cream, yeast), Beef goulash, Fant products, tomato products and condiments, and the wide range of Podravka teas.
We have placed particular attention on our youngest consumers, through the Lino brand which is widely recognised in Montenegro and available with a wide range of products: Lino dehydrated baby food, Lino cereals, Lino baby cookies, Lino fruit purees, Lino vegetable and meat purees, and Lino baby flips.
A wide range of products in the Žito product line are also available under the brands Zlato Polja (rice, crisp toast, corn grits and wheat semolina), Natura (cereals, seeds), and Šumi candies.
The coastal region of Montenegro is heavily influenced by Mediterranean cuisine, with typical seafood dishes (fish, octopus, scampi and squid), which is why Šime is considered the best fisherman in Montenegro. The Eva brand, a healthy treasure trove of seafood products, is available with a wide product line of tinned fish and fish salads. This brand is recognisable and is often placed in customer’s grocery baskets.
Tourism is the fastest growing branch in Montenegro, best seen in the rapid opening of new restaurants. We continually monitor all aspects on this market, and have recognised the need to increase the segment and improve the offer of our gastro line.
Characteristics of the cuisine
The most precious gems of the Montenegrin cuisine are the Montenegrins themselves. The one thing that no one can object to – they are fantastic hosts. Here they will greet you will open arms, the best seat at the table, and the best the host can offer. This is a destination for true hedonists, gourmands and sweet-tooths. So turn off your calorie meter and enjoy! In Montenegro, you will be served food for the eyes and the soul.
Products
Surprise your taste buds with Podravka chutney
Quick and practic meal – Eva tuna salads
Sweets that always succeed – Dolcela
With Vegeta dishes taste better
Always with heart
We find the trust of our consumers our biggest success. We have built it for decades and thanks to it we have become a leading food brand in the region.
Podravka, one of the leading companies in Southeast, Central and Eastern Europe, was established in 1947 on the foundations of a former jam and fruit processing plant owned by the Wolf brothers. Headquartered in Koprivnica, today it operates as the Podravka Group in two main business segments: food and pharmaceuticals. Consumers in more than 40 countries worldwide have recognised the value of our products and placed their trust in us.
We find the trust of our consumers our biggest success. We have built it for decades and thanks to it we have become a leading food brand in the region. Together with our consumers, we respect the tradition and its values, and combines with latest creative methods and technological achievements we set standards and create latest market trends.
Podravka is dedicated to doing business in line with the principles of sustainable development, where we aim for the optimal use of resources while generating minimal waste. We pay particular attention to environmental protection and to the general development of society, carefully listening to its needs.
Brands
Our brands are recognizable and favourite on Croatian and foreign markets. High quality is guaranteed by excellent raw materials, modern technological processes and knowledge. Next to quality, they are distinguished by practicality and safety of every product.