Although not as famous as the Palio di Siena, the Palio di Asti was first staged in 1273, making it one of the oldest races of its kind in Italy. Taking place on the first Sunday in September, festivities begin with a parade that ends on Piazza Alfieri, where representatives of the town’s ancient boroughs compete in three thrilling heats on horseback.

A traditional flag-throwing demonstration takes place at intermission, followed by the final race in which the winner is awarded the coveted banner: “Palio di Asti.”